Public Relations
"Advertising is saying you're good. PR is getting someone else to say you're good."
- Jean-Louis Gassée
Our in-depth understanding of specific business domains, top-grade media relations, and tailored communication strategies effectively work together to enhance brand recognition and credibility. If you have a storyline, we know how and whom to communicate it to. Our public relations expertise generates sustained, favourable results and helps clients achieve long-term success. Some insights into our Public Relations services :
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Brand Launch and Recognition Strategies - We are entrusted and known for garnering the essential spotlight for launching a new brand. We provide a clear PR roadmap that culminates in better media coverage and gets people talking about our clients’ narratives.
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Media Relations and Progress Reports - Our core strength lies in media relations, backed by the expertise of our diverse PR professionals. In addition, we provide monthly and quarterly progress reports to make it easier for clients to evaluate performance and make future PR and marketing decisions based on them.
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Reputation Management - Our seasoned PR professionals work alongside clients to make corporate reputation management a critical component for competitive advantage. We employ a tailored approach when developing communications solutions, including maintaining good media relations, crisis planning, being present in needed industry conversations, and management.
Did You Know?
The first press release was published in October 1906 by Ivy Lee on behalf of the Pennsylvania Railroad.
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Strategic Communication / Corporate Communication - We offer personalized, strategic communications solutions to help clients enhance their market reputation and impact. We acknowledge and adhere to the timeliness and deliver strategic planning and efficient execution. We also aid in preparing clients for the unforeseen, communicating values and key messaging, and strengthening their relationship with the target audience.
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Digital PR & Strategy - At Madchatter, we develop concrete and measurable strategies to enhance brand recognition, website traffic, and backlinks to boost our clients' organic ranking, social growth, and engagement. We offer effective communication campaigns, thought leadership pieces, executive and brand positioning, media and influencer engagement, and more to increase their online presence.
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Media Dipstick and Landscape Analysis - We execute 360º multimedia analytics/monitoring to track the output from various media houses and evaluate the efficacy of PR campaigns. It provides data on the current market landscape and other industry players.